Amscan reports strong Halloween sales
Amscan Holdings Inc., an Elmsford-based retailer that sells party supplies, said that it posted strong sales during the Halloween season despite the worsening U.S. economic slowdown.
The company reported retail sales of $244.5 million during the five-week Halloween season, an increase of 42.1 percent from a year earlier.
Amscan said it benefited from an expansion of its temporary Halloween USA outlets from 116 stores to 149 stores since last year. In addition to the temporary stores, the company operated 321 Party City and Party America stores and 86 smaller outlet stores during the Halloween season this year.
“We are pleased with the results of our 2008 Halloween selling season,” Chief Executive Officer Gerry Rittenberg said in a written statement. “In spite of general economic conditions and continued aggressive competition from other temporary Halloween stores, our strong marketing efforts and merchandising assortments allowed us to drive results generally in line with our expectations.”
The company said that the sales gain also related to its acquisition of Factory Card & Party Outlet Corp. and the formation of Party City Franchise Group LLC in November 2007.